Know Your Market
All key institutional decision-making must begin with research, and market research is a CLARUS hallmark. Employing a thorough and scientific approach to defining your audience, creating survey tools that address your informational needs, and implementing those tools and an effective and expedient fashion, CLARUS will shine the spotlight on the higher education wants and needs of your unique service region, along with its impression of your institution. Once completed, our research studies will form the basis for countless other initiatives and decisions impacting your institution and its performance. The CLARUS services listed below can help your college define markets.