Enhance Your Image
Your college brand is your most valuable asset. Your brand is much more than just your logo – dozens of institutional elements contribute to the public’s impression of your college. Beginning with solid research techniques to determine your current state of target market brand awareness, CLARUS can compile all of these into effective brand planning and strategies, and put into place the necessary ingredients to establish a brand that aligns with your mission, vision, and values. The CLARUS services below can help you on your way to building your college’s brand.